Waitlist Management Service for Transplant Centers

XynManagement is a company that addresses the key problems facing organ transplant centers today. XynManagement solutions enable transplant professionals to assess candidate and donor risk, track and monitor center-level performance in real time, and enhance patient care.

My team and I were tasked with branding and launching an advertising campaign to publicize a new service XYN designed exclusively for transplant centers, called Waitlist Management. This service provides regular and constant contact with candidates to help prepare them for their transplant and to keep transplant centers informed of any critical changes in patient care information or condition.

I designed and art directed this campaign which included a new logo, website (waitlistmanagement.com), blog content, company brochure, trade show display and print advertising.