I’m a designer.
I’m a mother, photographer, gardener, dancer, crafter, hiker, hula hooper, party planner, singer, writer, skier, bad joke teller and a pretty decent cook.
But for a living, I’m a designer. And I love it.

Proficiencies:

Adobe Creative Cloud
WordPress, HTML, CSS, PHP, (additional CMS)
Microsoft Office Suite
Extremely organized with the ability to manage and quickly execute multiple projects at once.
Understand and successfully manage all parts of a marketing project. Brainstorming, conception, art direction, design and programing.
Excellent knowledge of image manipulation and layout design, with an eye for photography.
Experience in art directing photo and video shoots.
Extensive experience with WordPress; customizing themes, editing and building custom websites.
SEO optimization. Writing for SEO (Key words, alt tags, Google Search Console, linking, tracking).

Education:

2007, B.F.A. Graphic Design
Minor in Art History
Graduated Magna Cum Laude
Virginia Polytechnic Institute and State University

2003, Potomac Falls High School

Work Experience:

Art Director
04/12 – Present – Armada Medical Marketing
Lead designer for brand identities, collateral, websites, multimedia and advertising.
Provide art direction and manage in-house designers, production and freelance talent (video, photography, illustration, web development).
Organize projects to ensure client deadlines are met. Consistently met tight deadlines while producing accurate and thoughtful design work.

Owner/Freelance Designer
05/07 – Present – Yellow Door Design
Freelance work comprised of a variety of projects including: Ad design, branding, web development/maintenance, social media and event marketing.
Worked with a variety of start up or local businesses and steered those clients towards the most effective marketing to succeed with a limited budget.

Marketing Manager
09/11 – 04/12 – Correctional Healthcare Co.
Designed and wrote web content and developed product messaging.
Provided company-wide marketing support through graphics creation, print design and production.
Managed promotional items, company collateral, and trade shows.

Graphic Designer
08/07 – 06/11 – Virginia Tech Athletics Communications
Designed and organized sports publications and marketing material.
Responsible for all layout, design and imagery for Inside Hokie Sports the magazine.
Programed HTML emails for marketing and fundraising.
Updated web content for insidehokiesports.com and hokiesports.com.

Awards:

Bronze Gold Leaf Award, Colorado Healthcare Communicators 2016 – Prochondrix Product Launch
Silver Gold Key Award, Business Marketing Association 2014 – Direct Mail–Whole Story Mailer for Mitroflow Valsalva Conduit
Bronze Gold Leaf Award, Colorado Healthcare Communicators 2013 – Collateral System–Sorin Group, Mitroflow Valsalva Conduit
Silver Gold Key Award, Business Marketing Association 2013 – Atherotech Diagnostics Lab AHA Scientific Sessions 2012 Campaign
Bronze Gold Leaf Award, Colorado Healthcare Communicators 2012 – Anova Cancer Care “Treatment Evolved” Ad Campaign
9th in the Nation, CoSIDA – 2011 Men’s Tennis Poster
8th in the Nation, CoSIDA – 2010 WBB media guide
5th in the Nation, CoSIDA – 2009 WBB media guide
Two Silver Student Addy’s 2007 – Ad Concepts
1st place, Virginia Press Association 2006 – Student newspaper graphic

Volunteer Group Involvement:

2014-present Northwest Denver Bee Safe Coordinator
Social Media, Educational Outreach, Community Development
Group Mission: Community Education and creating safe areas in the neighborhood for bees to live and thrive

2010-2014 Project Zoranger, Richmond, VA
Web developer, graphic designer, social media coordinator
Group mission: Design and build a sustainable well and water system for Zoranger, Haiti.

2007-2010 Poverty Awareness Coalition for Equality (PACE’)
Director of PACE’ in 2009, CCS Representative in 2009-2010
Graphic designer, web developer, event coordinator
Group mission: Support education initiatives and projects that benefit local and global people living in poverty

2008-2010 Building Tomorrow Virginia Tech Chapter
Graphic designer, web developer, event coordinator
Group mission: Build and support educational infrastructure projects for under-served children in sub-Saharan Africa